Cory in the House kicked off July with a good start as it placed the Disney Channel in the top stop, along with new episodes of The Suite Life of Zack & Cody and Hannah Montana, as the cable’s most popular destination in prime time.
According to Nielsen Media Research, the 90-minute Disney Channel programming block for Friday called “Wish Gone Amiss,” averaged 5.1 million total viewers, surpassing the closest network, NBC, by 11 percent or 4.6 million. Disney served up three of its most-watched entertainment programs while maintaining its two-year demo streak alive, averaging 1.46 million kids ages 6 to 11 in prime time and 1.34 million in the 9 to 14 age category.
Cory in the House particularly peaked in ratings with its July 8 episode called “That’s So in the House,” which featured Raven (That’s So Raven) as she tackles the President in an attempt to save him.
The Suite Life, which earned 5.7 million total viewers, progressed in ratings even more the following week as it surpassed Cory in the House and became the most-watched program in basic cable. On the other hand, Hannah Montana ultimately took the top spot by the week of July 24.
Disney’s “Wish Gone Amiss” improved viewership over a year ago by 50 percent in total viewers, 47 percent in ages 6 to 11 and 92 percent in the 9 to 14 category.
As for other networks, USA edged past TNT with an average of 2.65 million viewers in prime time, while taking all three core demographics such as adults 18-49 with 1.13 million, adults 25-54 with 1.18 million and adults 18-34 with 508,000. The network delivered positive results with the airing of new episode of Monk and Psych with 4.82 million and 4.33 million viewers respectively.
-Kris De Leon, BuddyTV Staff Columnist
Source: MediaWeek.com
(Image courtesy of Disney)
Staff Writer, BuddyTV
